Competition in the consumer finance business and related sectors is in everyone’s interests. The campaigns of Deutsche Bank should play a useful role in expanding the structured credit markets in new territories, and bring down individual costs of borrowing as well. Stock market quarters can take heart from the effects that new revenues will have on spreading fixed personnel and infrastructure costs more widely.
The Deutsche Bank corporate brand has considerable untapped potential in the eyes of the best minds in fields of Marketing and Communications. Surveys show that ongoing campaigns have good chances of increasing customer awareness of the bank’s name. The bank has a sound revenue base of enterprises of various sizes. This gives the bank considerable staying power in terms of investing in shares of new geographic segments. Past investments in systems and product development are set to pay rich dividends in every sense of the term!
German companies have always benefited from the global reach of Deutsche Bank. The bank’s expertise in this respect is an attraction for small and medium enterprises in all markets. The bank’s declared commitment to its social responsibilities also bodes well for stock market supporters who look for long term investment relationships. Deutsche Bank is in a strong position to take best advantage of the globalization trend.