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• What the Making of a Singapore Girl Can Tell the Stock Market (Part 2) - Editor, 17 February 2008 - No Comments yet

What the Making of a Singapore Girl Can Tell the Stock Market (Part 1)

How Training Adds to Stock Value

Training in Singapore Airlines is a continuous process, but the first round, when one joins, last all of four months. Basic principles are taught in class-room formats, before trainees get to work in realistic mock set-ups. Finally, they work on real flights under the watchful eyes of trainers and seniors. Faculty is an eye-opening mix of full-timers, third-party specialists, and senior operating crew. Appraisal is stringent so that only the fully capable can graduate. The scope of training is very broad, ranging from wine literacy to being able to handle severe emergencies in the air. The process is substantially repeated every time the airline gets new aircraft. Safety training is refreshed each year even for old aircraft and veteran crew members.

• Pricing Strategies That Appease Customers and Stock Investors Simultaneously (Part 1) - Editor, 16 February 2008 - No Comments yet

How do you justify a Gross Margin loss? Some elements of expense are beyond management control. A US product that uses semiconductors made in Europe has to cost more in 2008 than during the previous year. Who should bell the depreciated dollar cat? Unilever is a prominent example of a major corporation which has opened 2008 by confessing that sales have grown faster than profits. We have published an article earlier entitled “Price Competition is the Principal Stock Value Destroyer”. This piece is a sort of counter-point. We want to examine cases in which stock investor interests are best met through selling price increases.

• Pricing Strategies That Appease Customers and Stock Investors Simultaneously (Part 2) - Editor, 16 February 2008 - No Comments yet

Pricing Strategies That Appease Customers and Stock Investors Simultaneously (Part 1)

Price Points Protect Stocks from Market Losses

Pricing gets more involved the deeper you delve! There is no getting away from the process however, whether you buy and sell stocks, run a corporation, or work in a mom-and-pop store. Pricing affects all of us, whether customers, and makers of things, or providers of services. Incomplete information is a major stumbling block in pricing, regardless of where you may stand. Customers are never going to say that they would love price increases! The demand elasticity of price (market share loss to a price increase) is a subjective matter for the best executives.

• Is Small Prettier in Financial Planning? (Part 1) - Editor, 15 February 2008 - No Comments yet

Have you read our earlier publication “Customer Benefits versus Profits for Financial Planning Service Providers”? We brought you examples of how small community and regional banks have done better than the large international ones in 2008. Every week of early 2008 has brought more bad news about large financial institutions going down because of bad loans. Is there a lesson in how smaller banks have stayed away from such a mess? Should investors favor stocks of small businesses? Are there limits to profitable growth in the business world? Could future losses hide in today’s blue chips?

• Is Small Prettier in Financial Planning? (Part 2) - Editor, 15 February 2008 - No Comments yet

Is Small Prettier in Financial Planning? (Part 1)

Links between Marketing Metrics and Stock Value

Naturally, stock investors do not know whether their companies use MBO or another management technique instead. Financial statements and management reviews focus on end results. The company with a top stock price may have started to slide, while another at the bottom of a stock exchange pile may have turned the corner. Customers are generally the first to know when management trends change, so perhaps we should stuff portfolios with stocks of things we buy! Marketing Metrics is one of the most current ways of predicting future stock price trends. How can you use this method for stock investment?

• Environmental Scanning for Stocks from the Business of Education (Part 1) - Editor, 14 February 2008 - No Comments yet

It is worth taking the time to understand the term. Everyone scans the environment, from a hungry eagle to a child pitcher on a playground mound. Some of us do it unconsciously, but spotting the most relevant opportunities and threats needs skill. What better way can there be than practicing with live examples? Please visit our earlier piece on this web site with the title “Perspective Environmental Scanning for Accurate Stock Price Prediction”. This article attempts to illustrate the method of Environmental Scanning through an example from the field of education.

• Environmental Scanning for Stocks from the Business of Education (Part 2) - Editor, 14 February 2008 - No Comments yet

Environmental Scanning for Stocks from the Business of Education (Part 1)

The Global Opportunity for Education Stocks

Look around campuses of the best colleges and universities. You are likely to find more ethnic minorities strolling around than on the streets outside. Students from countries such as India and China tend to get good grades. The outsourcing story also points us in the direction of education in emerging countries. There are huge demands to learn spoken English, our working methods, and social habits. The new economies also need scientists and technologists for their growth plans. The net result is an explosion in the demand for quality education.

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